Deliver stronger messaging and brand marketing than before with the timeless medium of custom posters. It worked in the late 1800s and it still works very much today.
Custom Posters From Midwest Custom Print
Posters – without them, walls and other surfaces would be bland. At the same time, poster advertising still remains a reliable way of spreading a message or advertising a product or service. Posters had a humble beginning in the late 1800s as a way to post printed text beyond the pages of a book. Images were soon added to them later in the 19th century which began a whole cultural renaissance of different poster art styles and types. To this day, people still shop around for posters to spruce up on their walls. Hollywood still uses movie posters to promote their latest projects even in the current age of digital marketing, showing that posters with good design elements can get reactions from millions.
Midwest Custom Print applies this principle to our Chicago poster printing. In the city, the most common type of poster to see is one promoting a special event. Others do advertise a brand, product, or service with a mix of unique graphics and clear text with information people will need to find the event or contact a business. What also makes posters great for designers is the amount of space they offer as large format print advertising. Let’s look at some ways your order of custom poster prints from Midwest Custom Print can provide a strong brand message for your latest event or product.
Design Elements in Posters For Advertising
The reason why movie posters are the most popular type of posters in the United States is because they are a product of their time and seem to fall into a fine art category of their own. So, in the poster community, good graphic design is smiled upon. Of course, the posters also clearly illustrate the iconography of the film all set to the bold, creative typeface of the title. These design elements can be applied to custom print posters in advertising for any kind of business or product. Here are some of the most reliable:
- Enduring art – Shops at Chicago destinations like the John Hancock, Navy Pier, and Lincoln Park sell 1940s to 1960s themed posters of the building, embracing the retro art style and history of posters as a product of their time and bringing it to the present. Vintage-themed art is one example of enduring art that is commonly used in posters. Others include minimalism, pop art, collages, and nature-inspired art styles.
- Clarity in messaging – Movie posters use the title of the film and taglines as their messaging. A business may use such things as their mission statement, products or services, and contact information or address like business cards. Typeface should not take a back seat to visual design as it communicates the main point of the poster.
- Organized Color Scheme – The aforementioned most popular art styles for posters all have clear color schemes in common. There are certain colors like blue and orange that compliment each other and can make the poster pop. A good example with local posters here in Chicago is blue and grey, with grey being the dominant color of the city and blue being the one of Lake Michigan. In short, a good custom printed poster isn’t a rainbow when certain colors are all you need.
Create Custom Poster Prints With Printing Services in Chicago
Midwest Custom Print proudly uses high-quality 100lb gloss cover stock and premium gloss text stock for our orders of custom posters, which gives any design or typeface a nice glossy, photo finish. Our digital printing offers rapid and quality printing in time or any event or campaign you are promoting. Start today by visiting our custom posters page for a free quote on your cost effective order or reaching out directly to our in-house design team at our Chicago location and let us be your one stop Chicago print shop.
Frequently Asked Questions About Postcards
What Poster Sizes Are Available?
Midwest Custom Print offers the following poster sizes: 11 x 17, 12.5 x 17,25, 18 x 24, and 24 x 36 with order quantities up to 3500. We also offer custom mounted poster sizes of 12 x 18, 18 x 24, 24 x 36, and 20 x 30 on paper honeycomb boards with order quantities up to 20. Short run posters are available in 18 x 24, 24 x 36, 11 x 17, and 27 x 39.
What is a Short Run Poster?
Short run posters are small batch orders of custom posters meant to promote a small event, one-off promotion, or maybe even an independent film showing. These posters are not meant for long term marketing solutions in that regard. Order quantities for short run posters go up to 50.
Is There Double-Sided Printing For Custom Posters?
Midwest Custom Print does offer a full color print option for both sides for our custom mounted posters. Since these posters are mounted on stands, both sides will be visible.
